Digital Culture

The course

If you want to learn a new skill, build your business through advanced social media ads, or change careers and move into the digital world, this course is for you. Social media skills are seriously in demand. You can often work from anywhere - including your home.

Our programme is an 11-week, web-based course, using a combination of online learning tools, live lessons and mentoring to give you the very best programme money can buy*.

This isn't a click-through exercise like some of the other courses out there. You’ll have virtual lessons with a dedicated social media coach who will guide and support you throughout the duration of the course.

You’ll be learning from a global broadcaster’s social media team.

Once you’ve completed the course you’ll know how to plan and implement a social media campaign from start to finish, you’ll be creating original and engaging content, be able to confidently manage active social media platforms, and you’ll know how to use insights and analytics to shape future campaigns.

We’ll also tell you everything you need to know about using paid-for advertising techniques such as Facebook Ads and Instagram’s 'Promote Post' feature.

* unsubstantiated claim, but trust us – we're good. Scrap that, we’re better than good.

What you'll learn

The 11-week course can be completed from anywhere in the world. You simply need access to a speedy internet connection.

We use a combination of online learning tools, social media and 1-2-1 mentoring to provide first-class content.

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How the Facebook, Instagram, X (formerly known as Twitter), LinkedIn and TikTok Algorithms really work.

Plus how to make your messages stand out in the noisy world of social media.

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Planning effective social media campaigns from start to finish.

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Growing an engaged audience, moderating comments and discussions, and dealing with difficult situations online.

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Taking truly show-stopping images for use in your social media campaigns.

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Producing professional social media videos using only your smartphone.

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Creating effective paid-for advertising on Facebook, Twitter and Instagram.

The Cost

£399 

including VAT.

This includes access to an exclusive online community, a course completion certificate and a subscription to our monthly newsletter, filled with the latest developments in social media marketing.

But, most importantly, by choosing us you’re supporting a military charity.

We offer a 25% discount for military personnel and veterans.

 

Book Your Place

To see when the next course starts, and to book your place, please click the button below. This will take you to a new page, where your payment will be processed.

Who We Are

BFBS Academy

At BFBS Academy, we change people’s lives. We build confidence, develop skills and offer opportunities.

How do we do this? By training individuals, teams and organisations in how to communicate more effectively. More powerfully. We also offer training courses for military spouses and partners, as well as accredited courses specifically designed to upskill veterans and service leavers.

Our courses are practical and hands-on, and never boring. They get people into jobs. They cover everything from strategic communication theory to content creation, as well as audience insight, measurement and evaluation. If we don’t have a course that’s right for you, we can develop a bespoke one that is.

Our expert team includes media strategists, web content developers, social media managers, technologists, writers, audio and video producers and video journalists. They live and breathe this stuff. They deliver training that works.

Our Team

The digital CULTure programme is led by the award-winning BFBS Social Media Team. With extensive experience in content creation, managing cross-platform digital campaigns for a global broadcaster, and providing training to a wide audience, you can trust that you're receiving top-notch support.

To get in touch, please email [email protected]

All our courses are CPD Certified!

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CPD

Once you successfully complete your course, you will receive a certified from The CPD Certification Service. 

Established in 1996, CPD is the world's leading and largest independent accreditation institution operating across all industry sectors.